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Post by account_disabled on Dec 11, 2023 21:30:14 GMT -6
Retaining those customers, which translates into greater profits. However, there are risks in paying too much attention. If a company only focuses on high-value customers, it may lead to neglect. that affects the company's profitability. It helps identify the most valuable customers and achieve efficient allocation of resources. However, companies must remember the balance and not ignore lower customers to secure long-term stable profitability. Application in Forecasting Future Profits Forecasting future profits is one of the key aspects of financial management of a company. Lifetime value is used in this process. Potential revenue can Email Marketing List be more accurately estimated as the net value of future profits that a company will make from a specific customer over the entire period of the engagement. Understanding this value allows for better planning of marketing strategies and budget management of mouth effects. There are many advantages to using to predict future profits. Allows you to pinpoint the value of a customer to the company, so you can focus on the most profitable customers and increase the effectiveness of your marketing campaigns Secondly, aids in cost optimization Knowing how much revenue a company can earn from a given customer allows for long-term Better budget management and efficient resource allocation Finally, why customer loyalty is so important when planning future investments and company growth strategies. Customer loyalty is directly related to long-term value. The higher the loyalty of customers in.
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